A marketplace for used bikes, from zero to launch
- Client
- Gearro
- Services
- Brand, product, dev, marketingBrand, product design, development, marketing
- Platform
- Mobile app & web
- Year
- 2024
The challenge
Making used bikes easy to trust
Buying a used bike online is a gamble: you can’t test ride it, prices are all over the place and you’re trusting a stranger.
Gearro set out to make second-hand bikes as easy and safe to buy as new ones, and needed a brand, a product and a launch plan to get there.
What we did
Brand, product and growth
- 01
Brand identity
Name, logo and a visual language built for riders.
- 02
Product design
Listing, search, chat and checkout flows for buyers and sellers.
- 03
AI price suggestions
Fair price recommendations so sellers list with confidence.
- 04
App & web development
A marketplace app and website, built and shipped end to end.
- 05
Marketing & launch
Campaigns and content to bring the first riders on board.
Brand
from name to visual system
Product
marketplace app and web
AI
price suggestions for sellers
Growth
launch campaigns and content
Have a product to build or rethink?
Tell us where the product is today, what you are trying to achieve and what is getting in the way.
Let’s Talk
Free 15-minute intro call, no prep needed.
Tomas
Co-founder